Tag: Management Consulting

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Three Ways to Win New Clients You Might Not Have Thought Of

"Article from Gemma Humphries"

 

Being a successful freelancer means achieving the delicate balance between pitching for the clients you know you can achieve and pitching for the clients you really want. The fact is that we are all working to earn a living. We need to pay our mortgages, put food on the table, get our kids through college. Money makes the world go round, and your world won't go around without it! Unfortunately that often means taking on the bread and butter jobs we'd rather not do more often than we'd like, and leaving the convoluted pitches process for highly sought after jobs we'd really like to do to those that are younger and have more time and less responsibilities. But it doesn't have to be this way. Here are three overlooked ways to pitch for the business that you really want and actually succeed:               

Spend Time Maintaining Relationships

Most small businesses and freelancers understand the importance of generating solid leads, but so often once those leads have been generated they forget to maintain those new relationships and cultivate a culture of mutual understanding and respect. Although it won’t directly add to your revenue, it is important to take a couple of hours out of your week and spend it talking to your customers: existing ones, potential ones, ones that you have been working with for years and those that are newly acquired. Follow up on every business opportunity you are offered and make sure that you are maintaining a good reputation within your community. This might not immediately lead to an uptake in your services (remember that 73% of newly generated business to business sales leads are not ready to purchase) but all of these things are important to building your business  identity and ensuring that, if and when they need the services that you provide, the right people will know where to find you.

Believe in Yourself

It’s so easy to criticize yourself and make excuses for why you won’t get a job, or why it’s not worth pitching to that new client. Often in business, we can be our own worst enemies and the more we listen to our inner critic, the less proactive we are in reaching out, networking, and reaching for those goals that might seem unobtainable right now. This is particularly true as our responsibilities grow and we juggle running our businesses with the needs of our family. It may sound a little trite, and like something out of a Disney movie, but believing in yourself is one of the very best things you can do to boost your business success. Confidence comes from many different things, but if you are lacking confidence in yourself or in your brand then why not have a makeover? A new website, new business cards, updated email signature, even a haircut, can all help to increase your confidence in your brand and enable you to sell it to others in a much more positive way.

Leave The Comfort of Your PC

We live in a modern internet age that makes it much easier to arrange all the marketing for your business from behind your computer screen whilst you sit in your jammies.  Whilst engaging in online social networking, utilizing social media and having a great website certainly will help you to generate leads for your business, nothing beats leaving the comfort of your PC and going out and meeting people. Show people who you are and what you do: being visible is the very best way of ensuring that you will be remembered by potential clients, and you can impress upon people the wide range of services you can provide for them much more comprehensively in the flesh than you ever could over the internet. Understand your business niche and know who your target market is, then get out of the house and go and target them! You could do this by attending national conferences, professional events for individuals in the same market as you, or even by going out and talking to local small businesses. The key is to put yourself out there and ensure that as many people as possible know who you are. 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.  

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

Jim Weber, President
New Century Dynamics Executive Search
JimWeber@NewCenturyDynamics.com
Author of: Fighting Alligators: Job Search Strategy For The New Normal

 

 

 

 

 

Current Assignments

1. COO- Atlanta-based Casual Dining Restaurant Company – New
2. Director of Business Dev, Atlanta-based B2B Professional Services Company: Complete
3. Payroll-Benefits Manager, Atlanta-based Retail Company:  Complete
4. Senior Accounting Manager – Atlanta-based Manufacturer. In Process
5. Controller – Atlanta-based Restaurant Company:  New

 

 

 

 

 

 

 

 

 

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You Can’t Always Get What You Want

You can't always get what you wantThis past year, I experienced three rather unique, but similar search assignments. I found them to be interesting if not a little odd. The employers were established and profitable, but not necessarily on anyone’s radar screen as a highly desirable employer.

 

The searches in question were for a Controller, a Director of Business Development, and for a Payroll Benefits Manager, otherwise known as a Human Capital Manager. In each case, the client advised me that these would be difficult searches. They believed this to be true as they called me after they had failed to recruit these positions with internal resources. One client told me that he doubted that his ideal candidate even existed. As I came to learn, the difficulty of these assignments was due to the experience and attributes required by these. In other words, the candidate requirements were more rigid than I thought necessary. These employers were looking for people to be immediately productive. I get it! This expectation has become commonplace even if less realistic in a low unemployment environment.  Unfortunately, the compensation packages offered were average for the market, but not so attractive to entice one to leave their current employer.

 

As a practice, I begin my assignments by helping my client develop a Position Spec. This document combines the Job Description, desired candidate profile, skill-set required, and public relations. This document helps me sell the opportunity to prospective candidates. It is a useful tool to gain close alignment with the client and better understand their needs. The process of developing the Position Spec serves to validate the importance of each profile attribute and to assign a metric to its priority. It prepares the client's expectation as to the caliber of candidate available for consideration. With this process completed, I can qualify more candidates for my client's consideration. Seldom do I find a candidate that is a perfect match to the search criteria. Intangible factors around personality and chemistry usually hold sway.

 

As measured by the Department of Labor's U-3 metric the employment situation has improved, and most professionals, by now, have found work. In fact, the current unemployment rate for Professionals is about half the total unemployment rate. The current labor market for Professionals is composed of people who lost their jobs due to mergers and acquisitions, or reorganization; and employed folks looking to improve their situation. Most job seekers will find employment after an average amount of time. Baby-Boomers are still struggling, however. The market has shifted so that employers don't have the leverage they had a few years ago. One would expect that, given a tightened labor market, employers would become somewhat more flexible in their hiring standards. In the current job market, management should expect to make hiring decisions that will get them to within 80% or 90% of their requirements. This should be acceptable, so long as the candidate can close the gap through training and experience.

 

In the end, I was successful in two out of three of these assignments. One search was not that difficult as I found plenty a viable candidates, completing the search within my norm. The second search took twice the normal duration to complete. In the third case, the client who did not think his ideal candidate existed, changed his mind and promoted from within. They were not impossible searches, just a little out of the norm.

 

At this time, to get closer to a 100% match to expectations the employer must be prepared for a
longer search; to pay more to attract viable candidates, or to bridge the gap through training.
What does this mean for candidates? I will discuss that issue in the next post.
 

“You can't always get what you want. But if you try sometimes well you just might find,

You get what you need.” Rolling Stones

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.  

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

Jim Weber, President
New Century Dynamics Executive Search
JimWeber@NewCenturyDynamics.com
Author of: Fighting Alligators: Job Search Strategy For The New Normal

 

 

 

 

Current Assignments

1. COO – Atlanta-based Casual Dining Company – New
2. Director of Business Dev, Atlanta-based B2B Professional Services Company: Complete
3. Payroll-Benefits Manager, Atlanta-based Retail Company:  Offer extended.
4. Senior Accounting Manager – Atlanta-based Manufacturer. In Process
5. Controller – Atlanta-based Restaurant Company:  New

 

 

 

 

 

 

 

 

 

 

 

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Interviews With Millennials

Tuesday, I received a phone call from my friend Ellen. We haven't talked since the election, so it was a good time for her to check in and catch up.   I have known Ellen for many years.  A fellow Baby-boomer with a marketing background, she is currently selling syndicated research services as an independent contractor.  Ellen had some interesting thoughts about our future under a Trump administration; however, she is most interested to see the repeal of Obama-care.  Like so many Americans, her insurance premiums and deductibles have skyrocketed as a result of the Affordable Care Act.   
 
Ellen said that she had found an opportunity to work part-time and receive insurance benefits. The prospective employer is a health maintenance company, a natural fit for her as she is very health-conscious and athletic.  She went on to say that being interviewed by a Millennial is strange, yet amusing.  At one point she was asked, “where do you see yourself in five years?”  In other words, what are your long-term goals?  I pictured her sitting on a beach drinking a Pina Colada.   We had a good laugh about that, as she plans to retire in five years.  I told her that the interviewer was probably working off a script and needed to "check off" that question.  I thanked her for providing the inspiration for this post.   The next day, I had a meeting with a CMO candidate currently between jobs.  Let's call him Bill.  Bill, also a baby boomer, said he is frustrated interviewing with millennials.   His concern isn't that he cannot work for a younger boss, but he believes they are biased against older candidates.  His belief creates a natural tension.  He told me that he had completed a series of interviews the prior day which did not go well.  His prospective supervisor, a millennial, admitted that he was not an experienced interviewer.  At some point in the interview, he asked Bill a series of questions as to how he would resolve particular problems the Company is experiencing.  Bill admitted that he was disappointed with his response.  He told the interviewer that he was uncomfortable answering the question as he did not have enough background information about the situation.  That comment caused his interviewer to become defensive.  It created a tense moment that may have cost Bill the job.   He said that he finally answered the question, speaking to how he had resolved similar issues for former employers.  My advice to Bill was to focus on how he dealt with similar situations in the past and to omit the comments about his feeling for the question.
 
[Tweet "There reasons why Baby-boomers and Millennials might not connect during an interview."]  The biases held by each group toward the other are challenging.  However, I think the underlying issue is a lack of skills.  I have long known that most people are poor interviewers.  It is not surprising, as I have met few people who have had any training for recruiting and selection.  They may have read a book on interviewing, but they don’t put much effort into planning for the discussion.  Most companies don’t make this kind of training a priority, or they assume their hiring managers know how to recruit and hire employees.   It is somewhat baffling to me as recruiting, selection, and team building is vital to the success of the firm.

 If one has not been trained to conduct an interview, it is unlikely they have the skills to be interviewed.  I coach my candidates to prepare for the not-competent interviewer.  I advise them to be proactive, to find opportunities to exercise some control over the discussion.  I make sure they are prepared to answer questions a competent interviewer would ask. I direct them to articles for additional insight on the subject, including those I have written, which are available in my archives.
 
This is the New Normal.  Baby-boomers will be working for Millennials.   We must learn to adapt to this dynamic.  Interpersonal skills must be developed and refined.   In response to this need, our consulting group, ITB Partners, has begun training hiring managers to be more effective interviewers.  If you are an employer looking to improve the effectiveness of your recruiting and selection program, we should talk.  If you are a job seeker looking to improve your skills, we are here to help you.
 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.  

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

Jim Weber, President
New Century Dynamics Executive Search
Author of: Fighting Alligators: Job Search Strategy For The New Normal

 

 

Current Assignments

1. Strategic Partner – Atlanta-based B2B Professional Services Company – Complete
2. Director of Business Development, Atlanta-based B2B Professional Services Company.
3. Human Capital Manager, Atlanta-based Retail Company. New
4. Senior Accounting Manager – Atlanta-based Manufacturer.
5. Controller – Orlando, FL-based Restaurant Company.

 

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Strategic Partners: Choose Wisely

Last week I wrote about my consulting assignment to help a client’s business development needs.  I mentioned that we had been working to recruit a Strategic Partner (SP).   In fact, we closed that deal this week.  This new partner is highly experienced in my client’s industry segment and is active in a different geographic quadrant of the U.S.  Additionally the SP has depth in segments my client desires to penetrate more fully.   This partnership seems to have great potential.  My client’s decision to enter into this agreement is  aligned with the direction of the economy.

 

So what is a Strategic Partner?  SPs may be in business to serve the same target market but not as a direct competitor.  Or, they could be an indirect competitor who serves a different target market.  They may work in a market segment you would like to penetrate, but lack the resources.  They may have expertise your company lacks and vice versa.  Your company may have identified a prospective client who cannot be closed due to a lack of competence in their market segment.  However, if there is a relationship with another company, or contractor who has the needed skills, an engagement may be possible.  An SP can complement your business.

 

 

The SPs I have developed came from referrals.  My network pointed me to these folks, initially as a resource for searches.  In my work, as with any consultant, I learn a lot about my client's needs.   It is natural to want to help them solve problems to become more successful.  Their success will ensure a long term relationship and continued success for my brand.  I view this support as value-added.  Having the ability to refer additional resources to help my client becomes a win-win.

 

Selecting a Strategic Partner is very similar to hiring a full-time employee.  One must do their due diligence to ensure that the candidate has a demonstrated, verifiable track record of success.  The candidate must match your company's culture and values.  They must have an excellent reputation for building bonds of trust.  They must play well with your team.   The past is prologue.  Check their references.  You must employ a thoughtful selection process as the SPs brand will become linked to yours.  The wrong partner will damage your brand.

 

An SP is a formal business relationship; consult your attorney to document your agreement.    Risk will drive the scope of your contract.  At the very least you will want to have a letter agreement on record.   The term of the initial agreement should be long enough to get a good read on the SP, without suffering a prolonged mistake.   A clause to end the agreement with appropriate notice is necessary.

 

On quality control, you must exercise oversight.  You cannot dictate how they perform the work; however, you can monitor their progress and outcomes.   Check in with your client on a regular basis.   Secure feedback as to the SP’s performance.  If there are issues, you must be alerted to facilitate corrective action.  You have a brand to protect, so be engaged.

 

[Tweet “Building one’s business via Strategic Partnerships is about leveraging resources to support a strategic initiative.”]  It is a real force multiplier.  Strategic Partners can enhance the value of your brand, and if managed well, strengthen   bond with your client.  When you enter into an SP, you are formalizing a relationship  to build a line of business.    You become a marketing resource for your SP, who becomes another source of revenue to your business.   

 

 

Strategic Partnerships as a business strategy carries risk, as well as rewards.  Seek win-win relationships.  [Tweet "Properly incentivize, resource, and manage the Strategic Partner.  Choose wisely."] 

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.

 

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

 

Jim Weber, President
New Century Dynamics Executive Search

Author of: Fighting Alligators: Job Search Strategy For The New Normal

Current Assignments

1. Strategic Partner – Atlanta-based B2B Professional Services Company – Complete
2. Director of Business Development, Atlanta-based B2B Professional Services Company: New
3. Training Director – Southeastern-based Restaurant Group:  New
4. Senior Accounting Manager – Atlanta-based Manufacturer.  New
5. Controller – Orlando, FL-based Restaurant Company:  New

 

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It’s The Culture!

Last week I drove to Birmingham for lunch. This visit was long overdue. One of my best clients has a restaurant in Birmingham, so it was finally time to check it out. The trip from Johns Creek, GA took about three hours, having left after rush-hour. I arrived 11:45 a.m. Birmingham time. Even then the restaurant was busy, with more guests following me. I took a seat at the bar and was greeted by Teresa. She offered me a warm welcome and asked if I had been there before. I told her that I had not, but had long planned to do so. Teresa promptly explained that the restaurant made all of their items from scratch. She went on to say that they specialize in small-plate portions served as they come off the line. She described their special of the day, a pulled-pork, barbecue sandwich piled high on a bagel. It sounded luscious, but I was in the mood for something else, Grilled Red Fish Tacos with a side order of black beans and rice. She took my order and left to pour a 12oz Yuengling lager from the tap.

 

It was very helpful to observe the operation, to better understand their service model. I had a great view of the entire process, including the kitchen. I could easily interact with the server/bartender. It was evident that the employees enjoyed their work. The service was quick, the food was excellent, and the staff was very friendly. The managers were actively engaged in serving the customers, without being obtrusive. Teresa even presented me with her business card, something I've never seen before. The back of the card featured a promotional message that listed upcoming specials. During my meal, I overheard Teresa tell another customer about helping open their new restaurant in Charlotte. She talked about that trip with great pride and enthusiasm as if she were the company's chief evangelist.  I learned a lot from that visit. I came away with a much clearer sense of the culture my client was cultivating. This knowledge will help me as I take on new assignments for them.

 

The next day I was working with another client, prepping them to interview a potential new hire. I drafted an interview guide to help them learn everything they needed from the candidate. As the issue of cultural fit is important to this client, I crafted some relevant questions.  I made sure that I provided a good selection of open-ended questions designed to get to the heart of the candidate's capabilities, management style, and ideal work environment.

 

I have learned that the most difficult part of any hiring decision is to assess the candidate’s fit with the organization’s culture. A good cultural fit is a major determinant of the applicant’s likelihood of success in any position. Probing this issue may be the most useful line of questioning in any interview. It is often the least well understood.

 

To make an appropriate assessment as to any job applicants cultural fit, the employer must first understand their company’s values and the attributes of their culture. For many businesses, especially smaller entrepreneurial firms this is a neglected matter. Although the company may tell you what's important to them as a brand and attributes they value, often they don't have processes in place to manage their culture. As a result, their ability to compare a job seeker to their corporate values becomes problematic. For employers looking to hire people that fit the culture, begin by understanding your values and manage them proactively. For job seekers, be sure to validate that your needs and values align with the target company's culture.

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.


Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

 

Jim Weber, President
Author of: Fighting Alligators: Job Search Strategy For The New Normal
New Century Dynamics Executive Search

Current Assignments

1. GM, Private Club based in Southeast,  Confidential Search:  New
2. Director of Business Development, Atlanta-based B2B Professional Services Company: New
3. Training Director – Southeastern-based Restaurant Group:  New
4. Senior Accounting Manager – Atlanta-based Manufacturer.  New
5. Controller – Orlando, FL-based Restaurant Company:  New

 

Posted on

Improvise, Adapt, Overcome Part II

As mentioned in my previous post, I am preparing for a September presentation to our local BENG Chapter.  My audience is composed of Senior Executives in  transition and career development professionals.   These folks are savvy professionals who understand business strategy.  My objective is to help them to become better prepared to evaluate their options.  I expect to learn from them as well.  The title for my presentation/discussion is “Improvise, Adapt, Overcome.”  I have it on good authority that this is a motivational phrase used by the Marines.  You may recall Clint Eastwood's character in the movie "Heartbreak Ridge," Gunnery Sergeant Highway, used this phrase often while training his Recon Marines.  This title seems appropriate.    

 

[Tweet “At sea level, it seems easy to understand “The New Normal.””]  We are in a period of slow growth, and historically low workforce participation.  The current administration has focused on adding new regulations to business, a disincentive to growth and employment.  Notwithstanding the officially reported unemployment rate of 4.9%, recent College graduates, saddled with heavy debt cannot find jobs.  Many employees are working multiple, minimum wage jobs to make ends meet.  Productivity, the engine for wage increases, has been low to nil.  Globalism has moved manufacturing facilities to lower-cost, developing countries.  The good news is that inflation isn't much of an issue, and the cost of petroleum products is very low.   

 

If one looks at the environment from a broader perspective, the effects of the Digital Revolution become more evident.    The Digital Age is  about increased automation (productivity) and connectivity (communication).  This powerful combination should lead to continued innovation and social change.  We are becoming more connected via the internet.  Systems and applications are helping companies become more productive, requiring fewer employees.  Many occupations are fading away.   The ranks of the long-term unemployed may be growing into a permanent underclass.    Job tenures are shrinking to the point that soon, the average will be close to two years.  By 2020, it is forecasted that 25% of workers will be 1099 employees.       

 

The Bank of England recently presented a report predicting the occupations likely to be impacted by automation.  Sectors they forecast to be most impacted are skilled trades; caring, leisure, and other services; sales and customer service; process, plant, and machine operatives; Associate professionals and technical; administrative and secretarial.   Occupational categories less likely to affected by automation are professionals, managerial, directors, and senior executives.  Also, occupations that require a lot of creativity and human interaction, like interior design and decorating may be more difficult to automate.   

 

The outlook I just presented seems bleak, however, it is not all bad news.  Just take a look at CNBC’s Disrupter 50.  A lot of innovation is occurring in the fields of  Bio-Technology/Food Technology;  Space Travel; Transportation/Logistics; Intelligence/Marketing Research; Financial Services ; Cyber Warfare/Intelligence; and Telecom.  This information points to opportunities for managing your career.  

 

[Tweet “Occupations requiring a high degree of an interpersonal transaction will still be in demand.”]  Their tools and support will become more automated, so they will need less staff to support their services.  Senior Executives, Planners, and highly creative personnel will likely be in demand, but here again, they will have more tools and less need for support staff.   The trend to flatter organizations will continue, reducing the opportunity for middle management.  The ranks of 1099 employment base will swell requiring government intervention to support these folks.  The demand for professionals with STEM backgrounds will continue to facilitate innovation.    We are moving rapidly into an “ad hoc” employment paradigm.  We must adapt to the Freelance Economy. 

 

So what of my fellow Boomers?  Throughout our careers, we have learned to improvise, adapt, and overcome.   We have the skill set to adapt, but I wonder if we have the mindset.

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.


Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.

 

Jim Weber, President
Author of: Fighting Alligators: Job Search Strategy For The New Normal
New Century Dynamics Executive Search

Current Assignments

1. GM, Private Club based in Southeast,  Confidential Search:  New
2. Director of Business Development, Atlanta-based B2B Professional Services Company: New
3. Training Director – Southeastern-based Restaurant Group:  New
4. Senior Accounting Manager – Atlanta-based Manufacturer.  New
5. Controller – Orlando, FL-based Restaurant Company:  New

 

 

 

Posted on

On Millennials

I was excited to see Cliff’s name pop up on my caller ID.  I was hoping that he wanted me to join him in a round of golf.  Well, he did present me with a great opportunity, but golf would have to wait. 

 

Cliff told me that he had met a guy named Chris at a Porsche event.  He said that Chris, a millennial, had written a book on Millennial Happiness.  He went on to say that  Chris needs help launching his book.  He thought I would be a natural connection for Chris.  I agreed, and Cliff made  the introductions.

 

Chris and I made contact and scheduled a meeting at The Corner Bakery Café in Buckhead.  I enjoyed our visit!  He told me that after graduation from Vanderbilt he joined a major consulting company.  Although the money was good, he did not have a life.  He wasn’t happy, so he quit his job.   Instead of looking for another job, he launched a project to write a book that would help Millennials create a life of happiness.  I was fascinated listening to him talk about the people he had interviewed, including many of his friends.   He spoke a bit about the values shared by Millennials.  Very interesting stuff!   Who doesn’t want to learn more about Millennials?  It seems that everyone wants to know what makes them tick.

 

December 4, 2013,  LinkedIn Talent Connect: “Millennials: How to Attract, Hire, & Retain Today’s Workforce.” Lead by Sondra Dryer of PricewaterhouseCoopers (PwC), Barry Sylvia of TripAdvisor, and Melissa Hooven of Cornerstone OnDemand.  The following bullet points list their values, followed by recommended employer responses.

 

  •   Multi-taskers:   Keep them focused on their work and its importance.
  •   Connected:  Make good use of social media.
  •   Tech Savvy:  Be current in technology.
  •   Instant Gratification:  Reinforce the value of their work, keep them on track.
  •   Work-life balance:  Communicate company, flexibility as the work is  completed.
  •  Collaboration:  Reinforce the value of teamwork.
  •  Transparency:  Maintain open communication.
  •  Career Advancement:  Communicate opportunities and requirements to advance

 

As I talked to Chris, he told me that he had a resource lined up to manage publication.  This company will print his book, and upload the digital version to Amazon.com.   What he needs is funding.   He needs to expand his network.  

 

After I fully understood his needs, we focused on contacts who might be helpful.  I told him of several local authors that he should meet and a few networking groups who might like to hear him speak.  I mentioned one of my clients who employs a large contingent of Millennials.  When we parted,  we agreed on next steps including a follow-up meeting to include Cliff, preferably over cocktails.  

 

It is safe to say that my generation doesn’t understand Millennials.  Except for military leaders, I have not heard much praise about their generation.  Frankly, I am confident that my parent’s generation had doubts about the Baby Boomers, and for good reason. The Millennials will shape the future.  Even if they don’t have all of the answers,  they have a better handle on the digital age.  Understanding their values and the way they approach life must be a high priority for anyone trying to reach them. 


Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.

 

Your feedback helps me continue to publish articles that you want to read. Your input is important to me so; please leave a comment.


 

Jim Weber, President
Author of: Fighting Alligators: Job Search Strategy For The New Normal
New Century Dynamics Executive Search

 

 
Posted on

Wantrepreneur:

 

Do You Have What It Takes To Be An Entrepreneur?

 

Business is picking up, and so are my networking activities.  Of course, a lot of my networking lately is about creating "buzz" for my new book, "Fighting Alligators."  Perhaps, you have heard about it.   Creating buzz is an indirect way to attract new searches, consulting business, and help those people between jobs, so it is all good.  One recent networking meeting was brokered   by  my friend Brownell who has been very helpful in the process of publishing my book.  Brownell introduced me to Mark Myette.  Mark is also in private practice as an Alternative Career Coach.  He helps people determine if they have what it takes to become an entrepreneur and guides them through that process.  He published his first book, Wantrepreneur, in February.  Brownell surmised that our work is complementary, so she thought we would be able to help each other.   

 

Mark and I scheduled an early morning meeting last week for breakfast at his club.  As we are both Fortune 500 refugees with similar entrepreneurial pursuits, we connected immediately.  We began by exchanging background information and our connection to Brownell.  I told him about Fighting Alligators and its underlying thesis, and he presented the theme for "Wantrepreneur," which he described as the "One Minute Manager" version of becoming comfortable with franchising.  The book's subtitle is "Do you have what it takes to become an entrepreneur?"      Wantrepreneur is a clever bit of “word-smithing” that speaks to people who would like to be their own boss, but can’t or don’t know how to get started.  Mark's book dovetails nicely with Fighting Alligator's message about building a career in the "New Normal."   

 

To say that it was a productive meeting would be a gross understatement.  Mark gave me a copy of his book and an intelligent bookmark he created as a marketing tool.  He confirmed my thinking that the opportunity for speaking engagements would increase significantly now that I am published.   We explored ways to collaborate, and help each other.  Some follow-up steps were discussed and confirmed.     

 

Over the next few days, I made a point to read Mark's book.  He was right about the reference to the One Minute Manager.  Wantrepreneur is a short read, but very much to the point.  Much of the book summarized the current employment statistics and trends in small company formation and related career opportunities.  He also broke down employment by industry sector with each sector’s contribution to GDP.  He went on to talk about the general dissatisfaction many people have toward their jobs, especially the middle-aged.  These folks are not happy with their careers and want to find a    new situation, something more fulfilling.  I am confident that job security is a major part of their angst.  Mark spoke to an epidemic of addiction, depression, and suicides among this group, rooted in economic despair and hopelessness.  People are looking to create a better life by "doing their own thing."         

 

The remainder of Mark’s book is about defining alternate career options, including entrepreneurial pursuits, so the reader can better understand each path.  Finally, he presented a template to assist in  determining one's suitability for those options.    

 

Mark did a thorough job describing the New Normal, without getting into cause and effect.    The current economic situation is part of a much larger transformation as we move further into the Digital Age.  Traditional employment is in a state of flux.  There is no going back to an earlier time.      Understanding the current playing field and one's options is a critical first step to building a successful career in the New Normal.    Wantrepreneur is an excellent companion to Fighting Alligators, which I recommend to anyone who is serious about managing their career.  Wantrepreneur by Mark Myette is available on Amazon.com. 

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.

 

Your feedback helps me continue to publish articles that you want to read. Your input is very important to me so, please leave a comment.

 

Jim Weber, President
Author of: Fighting Alligators: Job Search Strategy For The New Normal
New Century Dynamics Executive Search
www.newcenturydynamics.com

Posted on

Another Step Closer To…

Another week, and another step closer to publishing “Fighting Alligators: Job Search Strategy For The New Normal.”  The artwork for the cover has been finalized.  Actually, I hired a freelancer through Upwork to complete this task.  Upwork is one of a number of on-line resources that connect freelancers to the market.  Fiverr is another widely used service.  I posted my job on Thursday afternoon, and by 10:00 a.m. Friday I had a finished product.  Upwork operates like any other job board where employers post jobs for permanent hires with some notable differences.  The service is menu driven, which is similar to Job Boards, but the overall feel is much more like a community.  Think of Monster meets Facebook.  UpWork is very interactive, unlike your typical job board.

 

Thursday afternoon I posted my job.  The posting included a description of my need, my budget for this task, and my contact information.  My project was open to all freelancers registered with Upwork. However, Upwork also provided me a list of highly qualified freelancers to consider.  I sent those people a personal invitation to bid on my work.    Within a few hours, 16 interested respondents had expressed interest in my job.  These folks came from the four corners of the planet.  The biggest concentration of applicants came from the U.S., the Philippines, Pakistan, and Eastern Europe.  By clicking on their name, I was able to view their recent projects and references.  Upwork helped the process by allowing me to archive people who were not a good fit and “like” candidates who I wanted to consider.  I sent thank you notes to everyone I could.  For those I considered serious contenders I sent a more detailed message and directed them to my web page.   Imagery with an Alligator seemed obvious, but the cover still needed to be conservative, appropriate for my target audience.  I also wanted a subtle reference to the digital age.

 

Friday morning I was in a text conversation with Vanessa, a highly recommended freelancer from The UK.  Upwork provides for instant messaging and video conferencing through their portal.  While we were chatting it up, so to speak, Vanessa offered a few mock ups that were most impressive.  It was her responsiveness and speed of service that made the difference.  I made her an offer and she accepted.   Working with Vanessa was fast and effortless.  After we had arrived at the basic layout and the correct species of reptile, we worked on my need for a subtle reference to the digital age.  Within minutes, she provided three more mock ups with a bit of a digital feel.  I settled on the least obtrusive of the three, and the project was complete.   I am very pleased with Vanessa’s work, and so far, all of the critiques have been positive.

 

Completing this task is a great example of employment options in the New Normal.  In a brief period of time, I evaluated the work of potential vendors from all over the globe.  I chose my preferred freelancer, and we worked together in real time, arriving at a finished project within an hour.  As soon as I was satisfied with the end result, I notified Upwork that the contract was complete and authorized payment to Vanessa.  With the project completed, we provided each other with references.

 

While evaluating the freelancers interested in my project I learned that many of these folks are gainfully employed, earning extra money on the side via Upwork.   Others are full-time freelancers who are active over a number of platforms.  This is the “Gig Economy” sector of the New Normal. 

 

Thank you for visiting my blog.  I hope you enjoyed my point of view and would like to receive regular posts directly to your email inbox. Toward this end, put your contact information on my mailing list.
Your feedback helps me continue to publish articles that you want to read. Your input is very important to me so, please leave a comment.

 

Jim Weber, President
Author of: Fighting Alligators: Job Search Strategy For The New Normal
New Century Dynamics Executive Search
www.newcenturydynamics.com

Posted on

Your Recruiter’s Vetting Process: Other Activities

For the past few weeks we have explored the candidate vetting process via interviewing.  IntOver-50 8erviews are important, but hardly the only way candidates are evaluated.  There is a lot of work done throughout the selection process that precede, parallel, and succeed interviews.    To be successful you must understand the entire vetting process and prepare accordingly.

Most of my candidates come from my network, either as primary contacts or their referrals.  I generally know a bit about them and may have worked with them in the past.   The people in my network have established a certain level of trust.  Candidates introduced by network members benefit as that trust attaches to them, more or less.   Additionally, the referral source will provide much needed background information on their referral.

It is not uncommon to receive referrals from second and third level connections who I may not know.  Or, for some searches I must actively network to find candidates.  In these cases I am connecting with people I don’t know.   Since they are unfamiliar to me, I must establish a comfort level to put them into contention.  The basic process to accomplish that goal is:

 

  • Talk with people at companies where they have worked.
  • Review their on-line persona.
  • Conduct an Internet Search.

It really is a small world which technology continues to shrink.  Since I focus on a limited number of industry segments my professional world is a bit smaller.  If I have not crossed paths with someone, I know people that have.   By using my network I can talk to people who have had direct experience with the job seeker.  They will validate him, or not.  These discussions are particularly helpful as I will uncover information not available through more traditional means.

One's online persona is important to explore.  We have heard stories of bad behavior displayed on the Facebook pages of recent College Grads and younger professionals.   Although this is less the case with more senior executives, there is still a lot to learn by reviewing their social media accounts.  It may seem like an invasion of privacy, a little creepy even.   The Internet, however, is the public domain and fair game.  LinkedIn is particularly useful.  The background information presented there is more comprehensive than most resumes.   I can get to know the candidate's professional associations and affiliations as well as references provided by coworkers.  If they are active in on-line groups I can evaluate their technical savvy and writing skills.  If they are active on Twitter I can learn more about their interests.  In summary, social media is an information gold mine.

I use Google to find news articles about or written by my candidates.  There’s also a number of fee-based services available to collect highly personal financial information.  I haven’t found the need to do so, but you can be certain that others will.  You must know that the internet makes it easy to learn as much as one needs to know about job seekers.

Understanding the full scope of the recruiter’s vetting process is important to your success as a job seeker.  Understanding the information the recruiter needs and how she finds that information will help you better manage your personal brand.   Manage your public profile proactively to better support your job search goals.

Thank you for visiting my blog.

I hope you enjoyed my point of view and would like to receive regular posts directly to your email in-box.  Toward this end, put your contact information on my mailing list. 

Your feedback helps me continue to publish articles that you want to read.  Your input is very important to me so please leave a comment.

 

Jim Weber, President
New Century Dynamics Executive Search
www.newcenturydynamics.com